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According to a study conducted by the firm Accenture, 64% of social media users said they had made a purchase via social commerce in 2021. The same study states that shopping on social media generates $492 billion worldwide. A figure that is expected to triple by 2025.

This trend has not escaped ...

Let's start this article with an explanation of what Social-to-store is and what this strategy can bring to your business. Social-to-store is a set of marketing techniques aimed at generating traffic to points of sale via social networks.

With 1.28 billion daily users 1 , social networks have ...

The Digitaleo agency offers its services in addition to the following Digitaleo modules: Presence management, Social networks and Direct marketing.
It also aims to set up more advanced campaigns for its clients such as Facebook Ads and to innovate and test new tools, such as RCS and Whatsapp ...

Remember the days when you would see a friend wearing a pretty dress and ask her where she bought it? These practices are still around, of course, but they are increasingly being phased out in favor of online customer reviews . In fact, 88% of consumers trust customer reviews as much as they trust ...

few rules so that the collaboration remains beneficial for your referencing:

Choose sites with good authority , i.e. quality in relation to Google
Avoid multiplying links so as not to be perceived as abusive by search engines.
Ensure the relevance of backlinks . For example, if you sell sports ...