The more you know about your target

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The more you know about your target audience the better you’ll be at creating the kind of content they enjoy. Remember that you’re not just writing for yourself, you’re crafting something to be consumed by other people.

The absolute best blogs are the ones that make its readers feel like it was created what number is this singapore for them.

To help you get started, an incredibly useful exercise is to create a customer persona for your audience. Really think about your reader as an individual and try to envision everything from their mindset to what their day-to-day life looks like.

But you can’t always be guessing at what your audience wants and the best way to find out is to just ask them directly. Consider sending out a survey to your email list or inviting a handful of your readers to a one-on-one call so you can get a better understanding of your audience.

20. “A blog is only as interesting as the interest shown in others.” – Lee Odden, TopRank Marketing
Lee Odden Head Shot (Blogger)
People want to know that you care. Not just in a superficial way of acknowledging their problems and giving a few pieces of advice. People want to feel as if you’ve genuinely thought about what they’re going through and have taken the time to genuinely empathize with their situation.

Don’t just react to the latest trends, be proactive instead and aim to be the first person to address the questions and concerns your audience might be facing. Simultaneously highlight your expertise and your understanding of your audience by crafting pieces of content around issues and topics that might not even be aware of yet.

Take an active interest in your audience and they’ll reciprocate in kind.

21. “Curation is a natural and necessary extension of content creation. That is, as great as your content may be, your audience wants to learn from other experts and differing perspectives.” – Pawan Deshpande, Curata