Globally, WhatsApp is one of the most popular messaging channels . It has two billion monthly active users who send 100 billion messages per day. Does this mean that WhatsApp has the greatest reach of all messaging platforms? Not necessarily.
While WhatsApp is available worldwide, its japan telegram database popularity varies by region. It is popular in Europe, Brazil, Mexico, and India, but in much of Asia it competes with local services like WeChat and Line. In the United States, however, it faces stiff competition from Facebook Messenger and Instagram Messaging.
CM.com covers WhatsApp globally, but WhatsApp requires consumers to download the app and sign up, which can be a barrier to adoption. RCS, on the other hand, can be used on all Android devices without any additional downloads. And now that Apple has announced support for RCS on iOS 18 , the channel’s reach will increase even further.
RCS has nearly one billion monthly active users, and CM.com has full RCS coverage in Canada, France, and Germany, with partial coverage in Italy, the Netherlands, Spain, the United Kingdom, and the United States.rcs mapSo which one has better reach? It depends on your target audience. Where is your audience located? And what channels do they prefer? These factors are key to choosing the right communication channel, regardless of the overall size of the channel. If your customers are in India, where nearly six million WhatsApp installs were recorded in Q2 2022, WhatsApp Business is likely a good choice. But if your audience is in Japan, WhatsApp Business may not have the same impact.