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Appreciate connection

Posted: Thu Jan 23, 2025 7:36 am
by sumonasumonakha.t
Acting with honesty and courage
The core values ​​of the company, Lululemon, are strongly rooted in acting with honesty and courage. This was illustrated when Trevor Fleming, an executive at Lululemon, posted an image of a long-sleeved t-shirt that displayed anti-Asian sentiment. The company acted transparently, showed integrity by publicly condemning the post, and promptly fired Mr. Fleming for his actions. This action proved that the company embodies its stated values ​​of honesty and courage, even in the face of difficult decisions or severe public criticism.

Lululemon recognizes that having a name associated with ethics and principles is important costa rica phone number data to maintaining a prestigious and reputable reputation. When these types of situations arise, they have shown that they will take immediate steps to uphold their core values ​​of being honest in what they do, while taking risks to challenge industry norms through courageous actions to ensure the right thing is done, no matter the adversity they may face. They back up their words with actions time and time again, proving their commitment to these core beliefs and allowing them to continue to be successful and respected around the world.


Celebrating connection is at the heart of Lululemon's core values, as the company strongly encourages engagement among customers and within employees, which the company believes can strengthen brand loyalty.

This was especially important in 2020, when widespread restrictions were put in place due to the COVID-19 pandemic. To help people around the world stay healthy and active while in lockdown, Lululemon offers a series of online exercise challenges, like Move and Stay Connected. This challenge connects users around the world with an international community for shared exercise.