Similarly it is also important to track the keywords that are already generating traffic to your website
Posted: Sun Jan 26, 2025 4:49 am
While it's certainly critical to rank highly for a relevant head term, if you're not generating traffic for related searches, you need to reconsider tracking your rankings.
You can leverage Google Search Console to verify that the keywords you target in Maps are receiving organic search traffic.
This is especially relevant since Google recently adjusted its local algorithm to include business hours as a ranking factor.
Additionally, it is essential to perform a ranking analysis for your business when your Google Business Profile indicates that your business is open.
Rankings will likely be different when your business is closed or open.
Why is it important to set a radius for grid range tracking?
Given the above point, it should be noted that adjusting the size of the ranking tracking grid is important to ensure that business needs are met.
For example, if the client works as a real estate agent within a 100-mile radius, don't set the grid to cover that entire distance, as their ad may not rank in such far-flung areas.
In more competitive areas than others, avoid setting a list of egypt cell phone number large radius, as it could make it difficult to accurately analyze your ranking performance across the city, so if during your first scan you see too many red dots, it indicates that you probably need to reduce the radius, as it is too wide.
On the other hand, if you see too many green dots, you may need to expand the radius to identify areas where you can improve your ranking.
This is how to spot opportunities to improve your ranking.
Establish local organic search: success off the maps
If you are facing difficulties in improving your GBP listings on Maps, do not fret, as local SEO specialists should put emphasis on improving the organic visibility of the website as much, or even more than visibility on Maps.
You can leverage Google Search Console to verify that the keywords you target in Maps are receiving organic search traffic.
This is especially relevant since Google recently adjusted its local algorithm to include business hours as a ranking factor.
Additionally, it is essential to perform a ranking analysis for your business when your Google Business Profile indicates that your business is open.
Rankings will likely be different when your business is closed or open.
Why is it important to set a radius for grid range tracking?
Given the above point, it should be noted that adjusting the size of the ranking tracking grid is important to ensure that business needs are met.
For example, if the client works as a real estate agent within a 100-mile radius, don't set the grid to cover that entire distance, as their ad may not rank in such far-flung areas.
In more competitive areas than others, avoid setting a list of egypt cell phone number large radius, as it could make it difficult to accurately analyze your ranking performance across the city, so if during your first scan you see too many red dots, it indicates that you probably need to reduce the radius, as it is too wide.
On the other hand, if you see too many green dots, you may need to expand the radius to identify areas where you can improve your ranking.
This is how to spot opportunities to improve your ranking.
Establish local organic search: success off the maps
If you are facing difficulties in improving your GBP listings on Maps, do not fret, as local SEO specialists should put emphasis on improving the organic visibility of the website as much, or even more than visibility on Maps.