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Freedom Finance Global analyst Vladimir Chernov

Posted: Mon Jan 27, 2025 6:07 am
by tanjimajuha20
According to him, developers would like to have a small number of competing app stores. "Otherwise, the monopolist will charge them a very high percentage. Therefore, companies that will try to enter the market will try to enter the top three most popular app stores," says Leonid Delitsyn.

also believes that other chile cell phone number list telecom operators will follow MTS's example if it proves effective. "The market is currently expecting VK to develop a gaming engine, and with its own funding, so MTS's competition in games will increase in the future, and its only competitive advantage will be its own applications. Given that there are already three stores that currently offer a wider range of applications, operators have little need to create their own stores. But they may also be interested in an additional line of business to extract more profit," the analyst believes.

He notes that MTS is developing a powerful ecosystem, so it will be able to occupy its niche in the market. "The main motive of MTS is the desire to develop a broad and powerful ecosystem. And additional motivation comes from the possibility of increasing the company's income against the background of developing a new product. MTS's competitive advantage will be in developing its own applications and cooperation with foreign companies to sell their games in the store," says Vladimir Chernov.

According to him, the Russian market for smartphone apps and games has narrowed significantly this year. "Therefore, it should be interesting for Russian players, since the vacated niche can bring in high incomes, especially with low competition. The most important thing for companies that produce such stores is to provide competitive advantages, and according to MTS representatives, they will have them," the analyst concluded.