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Advertising under the armpits… yes, you read that right!

Posted: Sat Dec 28, 2024 5:28 am
by jrine
I'm getting off right here, world... Would you put advertising under your armpits for about €75 an hour? It seems that in Japan there are many "yes" answers to this question...

The Japanese company Ad Company” (a spin-off of the beauty products company has launched this sponsorship possibility through stickers to be placed on this “strange” part of the body for advertising purposes.

Public transport in Asian countries is a “religion” ; their high population makes it practically the best option to move around the very crowded cities. That is why the way to make itself known has been through designs in which models are seen using the handles of trains, subways and buses.

Hair removal and deodorant companies have been quick to apply for these new advertising spaces . According to clinic has already purchased a large advertising iraq telegram mobile phone number list package to promote its painless laser hair removal.




The company behind the idea, means “armpit” in Japanese), is even organizing an “armpit beauty” contest to give the initiative more impact… yes, you read that right again.

I have already spoken to you about the use of the human body as an advertising medium. Specifically, in the article “The human body, an advertising medium on the rise” where the face was the most sought-after part; you could see brand logos, QR codes that pointed to a promotion or website , etc.

This new idea will undoubtedly be a talking point, at least for the companies that opt ​​to be the first to use it.

Now, you don't have to be Einstein to realize that the "armpit shape" is very seasonal, meaning that once the hottest months are over, people will find it difficult to show off their "nice" armpits.