What content should you post to be original?
Posted: Mon Jan 06, 2025 6:06 am
It is essential for hotels that are on social media to be able to convert fans into brand ambassadors.
The personal factor counts a lot because there are always people on the other side.
A general problem of hotel facilities is the lack of awareness of their strengths . This translates into the publication of flat and banal content on the hotel website, which does not capture the attention of potential customers and does not help to differentiate themselves from the competition.
A good idea is to take advantage of positive armenia phone number customer reviews : aren't they the hotel's strong points? So why not use them to create original, perhaps unpredictable (precisely because they are spontaneous) content? Your customers' experiences will most likely be valuable to other users.
Which social networks are best suited for online promotion in the hospitality industry?
First you have to choose the target to hit, you analyze it, you establish objectives and then a strategy. At this point you evaluate the means , in this case social media, through which to reach your goal. You should be on social media only if you have the intention of doing it well and professionally. Being on Instagram because you feel like you have to be there, but not being able to produce well-made photos is useless and, in some cases, even counterproductive.
Facebook certainly needs to be monitored for a quantitative reason and because, as already mentioned, the Ads issue is interesting, especially with regard to remarketing, which allows you to set up an advertisement for a person who has already been on your site. It is a useful strategy to remind this person, in the days following navigation, that the hotel exists and that perhaps there is a special promo for him.
The personal factor counts a lot because there are always people on the other side.
A general problem of hotel facilities is the lack of awareness of their strengths . This translates into the publication of flat and banal content on the hotel website, which does not capture the attention of potential customers and does not help to differentiate themselves from the competition.
A good idea is to take advantage of positive armenia phone number customer reviews : aren't they the hotel's strong points? So why not use them to create original, perhaps unpredictable (precisely because they are spontaneous) content? Your customers' experiences will most likely be valuable to other users.
Which social networks are best suited for online promotion in the hospitality industry?
First you have to choose the target to hit, you analyze it, you establish objectives and then a strategy. At this point you evaluate the means , in this case social media, through which to reach your goal. You should be on social media only if you have the intention of doing it well and professionally. Being on Instagram because you feel like you have to be there, but not being able to produce well-made photos is useless and, in some cases, even counterproductive.
Facebook certainly needs to be monitored for a quantitative reason and because, as already mentioned, the Ads issue is interesting, especially with regard to remarketing, which allows you to set up an advertisement for a person who has already been on your site. It is a useful strategy to remind this person, in the days following navigation, that the hotel exists and that perhaps there is a special promo for him.