What is Facebook Business Manager?
Posted: Tue Jan 07, 2025 10:16 am
Facebook Business Manager , also known as Business Manager, is a free tool developed by Meta, (formerly Facebook), that allows you to manage your business's Facebook and Instagram accounts, from one place.
This platform works by assigning roles to members of your work team, who can be internal or external collaborators, to whom you give access in a controlled manner, to avoid security problems with passwords.
For example, if you hire an external agency or specialist to run ad campaigns for your business, you can give them access to do just that job using Facebook Business Manager .
While you can give internal workers access to manage the publication of content without having to give them full control of the account, only what is necessary.
Boost your brand by creating your own online store.
What is Facebook Business Manager for?
Now that you know a little more belarus phone data about this platform, let's look at some advantages of using this tool for your business:
Separate your personal profile from your business page
This allows you to no longer worry about privacy issues or concerns about uploading something personal to your business profile or vice versa.
Managing Different Business Pages
If you have different accounts for your business, you can manage them from one place so you don't have to constantly switch between them.
Control access to different accounts
Using this tool you can give access to different agencies, partners and staff without having to give them full control of your account and payment methods.
Assign roles to different users
This process simplifies the delegation of tasks, since each role has limited functions based on the activities they are going to perform within the platform.
Easily revoke access
By not using personal profiles to access your accounts, it is possible to remove access from collaborators who no longer work for your business or have completed the work assigned to them.
Generate more and different audiences
With this tool, it is possible to generate different types of audiences, with different types of segmentation or origin, to deliver more personalized ads to your different types of potential customers.
This platform works by assigning roles to members of your work team, who can be internal or external collaborators, to whom you give access in a controlled manner, to avoid security problems with passwords.
For example, if you hire an external agency or specialist to run ad campaigns for your business, you can give them access to do just that job using Facebook Business Manager .
While you can give internal workers access to manage the publication of content without having to give them full control of the account, only what is necessary.
Boost your brand by creating your own online store.
What is Facebook Business Manager for?
Now that you know a little more belarus phone data about this platform, let's look at some advantages of using this tool for your business:
Separate your personal profile from your business page
This allows you to no longer worry about privacy issues or concerns about uploading something personal to your business profile or vice versa.
Managing Different Business Pages
If you have different accounts for your business, you can manage them from one place so you don't have to constantly switch between them.
Control access to different accounts
Using this tool you can give access to different agencies, partners and staff without having to give them full control of your account and payment methods.
Assign roles to different users
This process simplifies the delegation of tasks, since each role has limited functions based on the activities they are going to perform within the platform.
Easily revoke access
By not using personal profiles to access your accounts, it is possible to remove access from collaborators who no longer work for your business or have completed the work assigned to them.
Generate more and different audiences
With this tool, it is possible to generate different types of audiences, with different types of segmentation or origin, to deliver more personalized ads to your different types of potential customers.