Visual and richer content
Posted: Sun Jan 19, 2025 8:23 am
On March 7, Facebook announced the biggest change to its news feed in the social network's seven-year history. In the coming weeks, it will also be rolled out to Dutch users. These changes have major implications for the way brands engage with their fans on Facebook. We list the most important changes, implications, and tips for optimizing your content.
During his introduction, founder Mark Zuckerberg said that more than 50% of the content shared on Facebook now consists of photos and visual content. This is not shocking news in itself. Many brands have already guatemala mobile phone number list found that posts with photography – that connect with the target group – generate the most engagement. The new design of the news feed is based on this fact and is much more visually set up than its predecessor. Broadly speaking, there are three important changes:
Postings are much more visual , richer (in terms of information and context) and will therefore generate more interaction.
Users can choose between different filters (including friends, close friends, photos, brand pages, games and music).
Facebook will provide a consistent user experience across all platforms : desktop, tablet and mobile.
Facebook news feed
The new design of the Facebook news feed.
During his introduction, founder Mark Zuckerberg said that more than 50% of the content shared on Facebook now consists of photos and visual content. This is not shocking news in itself. Many brands have already guatemala mobile phone number list found that posts with photography – that connect with the target group – generate the most engagement. The new design of the news feed is based on this fact and is much more visually set up than its predecessor. Broadly speaking, there are three important changes:
Postings are much more visual , richer (in terms of information and context) and will therefore generate more interaction.
Users can choose between different filters (including friends, close friends, photos, brand pages, games and music).
Facebook will provide a consistent user experience across all platforms : desktop, tablet and mobile.
Facebook news feed
The new design of the Facebook news feed.