#3: Optimize Video Content
Posted: Mon Jan 20, 2025 5:19 am
Short video format: voiceover
In this format, you use B-roll (background material where you don't speak directly to the camera) and record audio on top of it.
This has several advantages:
You can record footage using your phone's main canada b2b leads camera, which generally has better video quality than the selfie camera.
You can record high-quality audio at your own pace without being disturbed by background noise.
For example, "A Day in the Life" is a popular version of this format. You can film yourself waking up, going about your daily activities, and going to work, all while telling the story of your day.
Short video business strategy-tiktok-pick-format-voice-over-marizzadelgado-10
Short video format: text overlay
This format is similar to a voiceover, but instead of recording audio later, you type the message you want to add over the video. You can use similar B-roll footage, as long as the text remains clearly visible on top.
Short video business strategy-tiktok-pick-format-text overlay-bellarobben-11
Text overlay is the best format if you want to create content quickly. It's also a great stepping stone if you're still not used to being in front of the camera.
In this format, you use B-roll (background material where you don't speak directly to the camera) and record audio on top of it.
This has several advantages:
You can record footage using your phone's main canada b2b leads camera, which generally has better video quality than the selfie camera.
You can record high-quality audio at your own pace without being disturbed by background noise.
For example, "A Day in the Life" is a popular version of this format. You can film yourself waking up, going about your daily activities, and going to work, all while telling the story of your day.
Short video business strategy-tiktok-pick-format-voice-over-marizzadelgado-10
Short video format: text overlay
This format is similar to a voiceover, but instead of recording audio later, you type the message you want to add over the video. You can use similar B-roll footage, as long as the text remains clearly visible on top.
Short video business strategy-tiktok-pick-format-text overlay-bellarobben-11
Text overlay is the best format if you want to create content quickly. It's also a great stepping stone if you're still not used to being in front of the camera.