7 digital marketing tools to promote your company in this crisis
Posted: Mon Jan 20, 2025 5:58 am
Digital Marketing tools allow companies to show themselves to the public, that is, to potential customers.
This is because they are means of digital evolution and expansion, which help entrepreneurs to leverage their business.
However, it is important to know which tool is ideal for each type of business, which meets its objective.
Follow the article and understand the importance of digital marketing and the best tools to boost a business.
Importance of Digital Marketing
Digital Marketing attracts opportunities, strengthens the brand and generates relationships, promoting the brand and product through social media .
Because it is online, the expansion is much greater, that is, it reaches a very large number of people.
But it is important to emphasize that choosing pakistan whatsapp lead a target audience is necessary so that the company reaches the largest number of potential customers and consumers.
Some of the advantages of investing in Digital Marketing:
It is measurable;
It is segmentable;
Allows attraction;
Generates audience;
Cost-benefit.
With all these advantages, the entrepreneur can achieve excellent results, especially if the strategy is well executed, with tools that help efficiently.
digital-marketing
Digital Marketing Tools
Check out 7 Digital Marketing Tools below that can help and boost online advertising.
Google Analytics
Google Analytics is a strategic tool, being an online data analysis platform from Google.
Your service is activated through an account on the same platform and registration on one or more websites.
The tool works by installing a code on the pages, allowing the collection of information from users and transforming it into reports.
This makes it possible to better understand the company's audience and measure marketing results.
With each display, visit statistics are sent to the system, allowing you to monitor various information about your domain.
In other words, number of visits, time spent on pages, source channels and even conversions.
This makes it possible to better understand the target audience and define even more direct and effective marketing strategies.
Trakto
Trakto is a national online editing platform, which emerged in 2013 and gained international notoriety.
It is an online tool for creating presentations, visual concepts and even e-Books.
You don't need to be a designer or spend months learning how other more professional and complicated programs work.
It has a clean and intuitive drag-and-drop interface, allowing you to create and share a variety of files and formats.
Just choose what you want to create: Presentations, Prints, eBooks, Proposals and Social Networks.
Vlogit
Vlogit is a powerful mobile video editing app , available for free on iOS and Android .
It allows you to combine photos and videos from local or social media accounts and create a video without watermark and no time limit.
The application, although it may not seem revolutionary, is simple and very practical and intuitive to use.
Combine photos and videos, create personalized intros, use social stickers to stand out and attract even more audience, adding professional effects that can be previewed in real time.
Animoto
Animoto is an application available for Android and iOS, which allows the user to create short videos from photos and films.
It offers over 50 different organization styles and an extensive library with hundreds of royalty-free songs.
Simplicity ends up being the great hallmark of this tool.
With a pleasant interface, making videos using the tool will be very simple and intuitive, allowing you to produce different materials without complications.
Just choose a style, insert the content, apply subtitles at specific points and capture images while you are making the video and then share it on social media.
The tool is available for free , but with a premium and paid version for creating longer content.
mLabs
mLabs has created a tool to help you control all social media , be it Instagram , Facebook, Twitter , LinkedIn, YouTube, Google My Business, etc.
With it, you can schedule posts, respond to Inbox, Direct and WhatsApp messages, all in the same place.
Allowing interaction with followers and responses to comments on the Instagram feed and Facebook timeline.
It is possible to register team members and specify each person's functions, defining tasks and enabling monitoring of the creation process.
The platform also has automated reports for Facebook, Instagram, Twitter and Google Analytics , allowing you to understand the performance of pages through intuitive graphs.
Squid
Squid is the first influencer marketing company in Brazil, specialized in connecting influencers and content creators with brands.
This is because using digital influencers in your marketing strategy is currently one of the most powerful ways to promote a brand and win customers.
Before, a potential customer was impacted by advertisements on TV or in the newspaper and this was practically the only chance to get their attention.
However, with the growth of social networks, the chances of reaching the ideal customer are much greater.
Furthermore, people trust the opinions of digital influencers they admire and follow, that is, they are digitally influenced by them.
And Squid is there to help companies connect with people who generate content and call themselves influencers.
Based on machine learning, the processes of identifying, recruiting and managing digital influencers are automated and integrated with a team of experts to help brands boost campaign results , generating recognition and market positioning.
This is because they are means of digital evolution and expansion, which help entrepreneurs to leverage their business.
However, it is important to know which tool is ideal for each type of business, which meets its objective.
Follow the article and understand the importance of digital marketing and the best tools to boost a business.
Importance of Digital Marketing
Digital Marketing attracts opportunities, strengthens the brand and generates relationships, promoting the brand and product through social media .
Because it is online, the expansion is much greater, that is, it reaches a very large number of people.
But it is important to emphasize that choosing pakistan whatsapp lead a target audience is necessary so that the company reaches the largest number of potential customers and consumers.
Some of the advantages of investing in Digital Marketing:
It is measurable;
It is segmentable;
Allows attraction;
Generates audience;
Cost-benefit.
With all these advantages, the entrepreneur can achieve excellent results, especially if the strategy is well executed, with tools that help efficiently.
digital-marketing
Digital Marketing Tools
Check out 7 Digital Marketing Tools below that can help and boost online advertising.
Google Analytics
Google Analytics is a strategic tool, being an online data analysis platform from Google.
Your service is activated through an account on the same platform and registration on one or more websites.
The tool works by installing a code on the pages, allowing the collection of information from users and transforming it into reports.
This makes it possible to better understand the company's audience and measure marketing results.
With each display, visit statistics are sent to the system, allowing you to monitor various information about your domain.
In other words, number of visits, time spent on pages, source channels and even conversions.
This makes it possible to better understand the target audience and define even more direct and effective marketing strategies.
Trakto
Trakto is a national online editing platform, which emerged in 2013 and gained international notoriety.
It is an online tool for creating presentations, visual concepts and even e-Books.
You don't need to be a designer or spend months learning how other more professional and complicated programs work.
It has a clean and intuitive drag-and-drop interface, allowing you to create and share a variety of files and formats.
Just choose what you want to create: Presentations, Prints, eBooks, Proposals and Social Networks.
Vlogit
Vlogit is a powerful mobile video editing app , available for free on iOS and Android .
It allows you to combine photos and videos from local or social media accounts and create a video without watermark and no time limit.
The application, although it may not seem revolutionary, is simple and very practical and intuitive to use.
Combine photos and videos, create personalized intros, use social stickers to stand out and attract even more audience, adding professional effects that can be previewed in real time.
Animoto
Animoto is an application available for Android and iOS, which allows the user to create short videos from photos and films.
It offers over 50 different organization styles and an extensive library with hundreds of royalty-free songs.
Simplicity ends up being the great hallmark of this tool.
With a pleasant interface, making videos using the tool will be very simple and intuitive, allowing you to produce different materials without complications.
Just choose a style, insert the content, apply subtitles at specific points and capture images while you are making the video and then share it on social media.
The tool is available for free , but with a premium and paid version for creating longer content.
mLabs
mLabs has created a tool to help you control all social media , be it Instagram , Facebook, Twitter , LinkedIn, YouTube, Google My Business, etc.
With it, you can schedule posts, respond to Inbox, Direct and WhatsApp messages, all in the same place.
Allowing interaction with followers and responses to comments on the Instagram feed and Facebook timeline.
It is possible to register team members and specify each person's functions, defining tasks and enabling monitoring of the creation process.
The platform also has automated reports for Facebook, Instagram, Twitter and Google Analytics , allowing you to understand the performance of pages through intuitive graphs.
Squid
Squid is the first influencer marketing company in Brazil, specialized in connecting influencers and content creators with brands.
This is because using digital influencers in your marketing strategy is currently one of the most powerful ways to promote a brand and win customers.
Before, a potential customer was impacted by advertisements on TV or in the newspaper and this was practically the only chance to get their attention.
However, with the growth of social networks, the chances of reaching the ideal customer are much greater.
Furthermore, people trust the opinions of digital influencers they admire and follow, that is, they are digitally influenced by them.
And Squid is there to help companies connect with people who generate content and call themselves influencers.
Based on machine learning, the processes of identifying, recruiting and managing digital influencers are automated and integrated with a team of experts to help brands boost campaign results , generating recognition and market positioning.