According to the information on the website

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Commercial Director of the Tsifra Group of Companies Mikhail Aronson presented the company's financial results at the Digital Industry of Industrial Russia (DIIR) conference.

"Partners provided 25% of revenue by selling solutions. We plan to increase this share, ultimately by selling solutions only through the partner network," Mikhail Aronson said at CIPR.

The launch of the affiliate vietnam whatsapp resource program was announced by the Tsifra Group in 2023. Until then, Tsifra had been conducting all sales and implementations on its own. Now the group of companies is focusing on the vendor model. In 2023, Tsifra announced plans to provide 50% of sales and implementations through partners by the end of 2024, and three years later to become a vendor, completely transferring sales to the affiliate network.

GC "Tsifra" has 98 partners. Among them: "UltimaTek", "Lanit", "Krok", Jet, IBS, Softline and others.

Mikhail Aronson said that in 2023, revenue from sales of digital solutions for the mining industry grew by 48%, and for mechanical engineering - by 42%.

The amount of contracts in the oil and natural gas production industry amounted to RUB 3.2 billion (45% more than in 2022), mining and metallurgy - RUB 1.8 billion (36% less), chemistry and petrochemistry - RUB 1.4 billion (+103%), and automotive manufacturing - RUB 972 million (+106%).

"Tsifra's plan to switch to a partner sales model can only be assessed positively," Pavel Rastopshin, CEO of the industrial integrator UltimaTek, told ComNews. "Tsifra is one of the basic vendors for UltimaTek and a key one in the MES (manufacturing execution system) class of systems. We have managed to create and significantly strengthen the competence center for all Tsifra solutions, so we are implementing a fairly wide range of products: the Quarry GTC automated control system, the ZIIoT platform, and the Dispatcher system. In the future, UltimaTek plans to increase the number of projects by scaling pilots and replicating successful projects with proven effects."

At the same time, Pavel Rastopshin noted that customization is necessary: ​​each enterprise has its own specifics and a different range of tasks to be solved at the moment, so it is impossible to simply implement a boxed solution.

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"Tsifra" relied on partners
The Russian group of companies "Tsifra", which develops software products for the digitalization of industry, has launched a partner program. By the end of 2024, "Tsifra" plans to provide 50% of sales and implementations through partners, and in another three years it intends to become a vendor, completely transferring sales to the partner network.

Director of the Mining Solutions Department at Reksoft, Dmitry Karamyshev, estimated the period for a complete transition to a partnership model of sales and implementation at three to six years.

"The results of Tsifra are positive, they show good dynamics. We see great interest from the market in platform solutions in the field of industrial automation. The partnership model offered by Tsifra allows us to involve both integrators and captive IT companies that have the necessary expertise. In the case of a captive, the company becomes a certified partner, gets access to the platform and developments and can refine them in the interests and for the business processes of the parent company," explained Dmitry Karamyshev.

FG Finam analyst Leonid Delitsyn believes that the industrial digitalization market will continue to grow: "The industrial digitalization market is very large, but not larger than the industry itself. However, if there is more industry, then the digitalization potential will grow. Enterprise digitalization should be addressed through a network of consulting partners, as was the case with document management. The division of labor naturally leads to specialization, when the platform operator develops solutions, and partners implement them at clients' sites."