How to integrate the technologiesfilter into your marketing campaigns?
Posted: Tue Jan 21, 2025 3:50 am
What is the use of knowing a company's technical stack? Knowing what technologies an account uses has several benefits. First, it allows you to identify users of competing products. You can then target them with content that shows the benefits of your product or compares your software to the competitor they use. Or you can simply pass the information to your sdrs so they can prepare a solid pitch to convert their prospects.
Then, you can find leads using software that bc data philippines is compatible with yours. For example, cognism integrates with many b2b tools , which allows us to target companies that could benefit from our product by integrating it into their stack. Finally, this filter can help you upsell. By identifying your customers who use other software that meets needs that your product can meet, you can offer them to reduce their stack by sorting out the full benefits of your software.
Concretely, this filter can allow you to carry out several interesting campaigns. Comparisons with competing software if you can identify users of one of your competitors, you have the opportunity to convince them to switch providers. Through linkedin ads, email campaigns or a phone campaign from your sdrs, you can share the benefits of your product compared to the one they already use.
Then, you can find leads using software that bc data philippines is compatible with yours. For example, cognism integrates with many b2b tools , which allows us to target companies that could benefit from our product by integrating it into their stack. Finally, this filter can help you upsell. By identifying your customers who use other software that meets needs that your product can meet, you can offer them to reduce their stack by sorting out the full benefits of your software.
Concretely, this filter can allow you to carry out several interesting campaigns. Comparisons with competing software if you can identify users of one of your competitors, you have the opportunity to convince them to switch providers. Through linkedin ads, email campaigns or a phone campaign from your sdrs, you can share the benefits of your product compared to the one they already use.