where your company

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Obviously, with the appropriate proportions and relative budgets. In the previous paragraph we have discussed in depth the type of incoming links and the possibility of counting on associations in your area. Now let's see another technique that will be very useful for link building. What you need to do is quite simple and does not require any paid program . All you need is Google itself. The challenge of local online marketing is simple: to be ahead of everyone in local searches for your products or services. Studying the sites that are currently better positioned than yours has exactly this purpose: to understand why they are considered better by Google .


In other words, what inbound links they germany phone number are receiving . Let's take a practical example. Search on Google for your product or service followed by the name of your city. Look at the results and note the domain of local companies that are better positioned than yours. Start from the first one (e.g. aziendapincopalla.it). Search on Google for its domain. You don't have to open its site, but, in fact, search on Google for all the pages where it appears. The first results will be part of the company website. After that you will probably find its social profiles.




Keep scrolling and you will probably find sites or portals could be present but is not yet. I realize this is a very “artisanal” competitor backlink gap analysis. But for local marketing where budgets are reasonably smaller, it remains a valid alternative to subscribing to expensive SEO programs. Insights: Web Marketing for Local Businesses In this blog we have published some simple and practical guides of online marketing strategies for different types of local businesses. What not to do when advertising for dentists , how to advertise a dental practice in compliance with the rules and some “tricks” to exploit with WhatsApp Marketing for an extra boost.