It was like one of those videos where you put all the bricks in a row in one move… the pieces fit together one after the other until the last one! I still have a few more rows of bricks left, but it looks really good.
I am happy as a marketing consultant , my latest book, Marketing for Entrepreneurs , is going like a shot, I continue giving classes and conferences... I can't complain! On the contrary! And on a personal level, everything is going perfectly. So... 2024, get ready, I'm coming!
As every year at this time, here I telegram usa number am with the most read articles on digital marketing on this blog in 2023.
Here are the links to previous years: 2022 , 2021 , 2020 , 2019 , 2018 , 2017 , 2016 , 2015 , 2014 , 2013 , 2012 and 2011 .
In the ranking I differentiate between the articles with the most traffic written in 2023 and in the entire history of the blog (2009-2023). I hope you enjoy reading it!
Most read articles of 2023 on Tristán Elósegui's digital marketing blog
The Buffalo and Cow Metaphor : 200% Inspirational Article. Are you a Buffalo or a Cow?
The story of the lumberjack and the entrepreneur : you start working on your project, but after a few months you realise that you are exhausted and that the results are not coming. What is happening?
The reason for marketing failure in companies : lack of strategy, bad decisions,… yes, yes, but the answer is easier and affects 99% of strategies that fail.
What is an entrepreneur? : Obviously, this article comes from my last book. Defining it seems obvious, but not everyone who claims to be an entrepreneur is one, nor are they all worthy of being one.
ChatGPT uses in digital marketing : an article I wrote with ChatGPT to demonstrate the low quality of content that, of course, has ranked well.
The most read digital marketing articles on Tristán Elósegui's blog
What is Ikigai and how to define it? It is the undisputed leader in traffic (it receives 25% of all traffic ). It is the cornerstone of any strategy and of your professional future. So if you don't know the concept, you're already late!
10 Tips for Having a Good Conversation : Based on Celeste Headlee's Ted Talks, this article outlines basic techniques for doing what's most important: communicating with others properly.
Coca-Cola once again demonstrates its excellence in brand strategy : they have dominated the world of branding for many years, and they are proving it again.
Keys to effective communication with your clients : going deeper into what the second article in the ranking says, I focus on the client. They are the ones who have the answer to most of our "problems." We just have to learn to communicate with them.
What is a dashboard and what is it for ? : This article is almost 10 years old and it is still at the top. This year I have updated it and tweaked it a bit to make it look younger, so it is still in good shape!
The image that accompanies the article ( happiness ) is from Freepik