White label strategy refers to rebranding products or services created by one company with the name and personality of others and adapting them to their conventions.
White label: how to exploit the visibility of the Serp bigs - The Travelpayouts case study
If your company is trying to compete in a very crowded niche, you might be more successful with this strategy: White labeling.
It happens very often that on Google for a certain keyword there are two or three (in the best cases) well-established websites that dominate the top positions. Despite all the efforts that are made to be more competitive how can our overseas chinese in uk data help your business? these two or three companies are always ahead of us and overtaking them on Google seems almost Mission Impossible.
Let's take the hotel and airline affiliate industry for example. Try searching on Google.com for the following terms:
Travel Affiliate Program
Airline Affiliates
Flight Affiliate
After pressing “Enter” the usual suspects appear. The various affiliate programs of Skyscanner, Kayak, TripAdvisor, Cheapflights, Booking.com and in some cases even British Airways.
White label to overcome online competition
The usual suspects occupy the Serp. With the white label you can overcome the problem
For a company that in this case would like to expand its business and acquire more affiliates for its business, it doesn't seem like there is much to do, except investing in SEO the same money and resources as the big companies. This means, among a thousand other things, investing in the acquisition of backlinks to match the volume of Skyscanner, TripAdvisor and the others. In real terms, this means having to match the 200k referring domains that Tripadvisor has, as the SEMrush report shows us:
How to Grow Your Ranking with White Label
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