We only provide truthful information when subscribing

[subornaakter20]

We only provide truthful information when subscribing

It is difficult to find a person who is indifferent to sales and promotions. It would be good to learn about them in advance, and not at the last minute, especially if everyday products are offered at a discount: detergents, consumables, shoes, etc. On the other hand, few people like to sort out an inbox full of spam and advertising direct moving leads email list letters. Be honest with the user about how often you plan to write to him by e-mail, and remind him of the possibility of unsubscribing at any time, as soon as he gets tired of receiving the newsletter (to show the person that he does not owe anything and there is no risk for him in this situation). Motivate the audience with discounts and bonuses for subscribing.

We leave the possibility of instant purchase without registration
You probably don't remember the logins and passwords for all the websites of stores you've ever made purchases from. When you visit such a vaguely familiar website, you want to find a button that allows you to place an order quickly, without registering again.

At the first purchase stage, a very small percentage of customers create an account: trust in the store is still at a low level. Another thing is a satisfied customer who has already received their purchase: they may want to register if the service and prices are satisfactory, and the company seems reliable.

Orders made without registration are profit for the company. It doesn't matter that the person didn't want to create a personal account, the main thing is that he didn't leave empty-handed.

Read also!

"Launching a New Website: Step-by-Step Instructions + Ways to Announce the Launch"
Read more
Authorize users without reloading pages
To improve the site pages for already registered users, provide convenient authorization so that people do not have to interrupt their selection of goods and go to the login page to log in. Eliminating this minor problem significantly improves usability. The user should be able to log in while on any page. As a last resort, put the login form in a modal window.

This option is provided for those users who already have a personal account.