This is the most used type of pop-up, as it consists of an automatic banner that appears after the user has been on the page for a long time. The point is to grab the user's attention and direct them to something that they might have missed on the page. A common practice is to activate these pop-ups when the user spends 30 seconds without clicking on anything.
Please always use this strategy with caution and use content that is related to the page goals, such as preventing cart abandonment by offering free shipping on an e-commerce page.
Scroll Pop-up
You can also use scroll popups, which are triggered when the user scrolls to a particular section of the page. You can also program it to appear when the user stops scrolling. This will give them something more to read and a call to action marketing list of senior homes to take once they are done with the website.
The best thing to do is to relate the content of the page with the content of the pop-up, increasing the conversion rate.
Exit the intent popup
This type of pop-up commonly appears on pages once the platform recognizes the user hovering over the tab's close button and is designed to keep the user on the page for a longer time.
If you want this popup to be successful, you need to offer something that will keep the user from leaving the page. This is why it is also commonly known as a retention popup. However, achieving this is not easy, as you will usually need to offer a special discount or freemium content to keep the user as engaged as possible.
Stationary banners
These banners are commonly displayed at the top of the page and are used to display some advertisements.
They are usually large and eye-catching, which can make them annoying for some people. However, marketers can find a way to make them as unobtrusive as possible so as not to affect the user experience.