What is the digital transformation of a company and what does it consist of?

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The question of what digital transformation is can be answered by saying that it is the introduction of new, technologically innovative tools that aim to improve and increase the efficiency of company operations (e.g. marketing campaigns ) as well as cost reduction . Digitalization improves customer relations by specifically adapting the offer to individual indonesia phone number sample needs and preferences. It helps to gain an advantage over the competition . Today, the concept of digital transformation is no longer just an option for development, but a necessity for organizations. For entrepreneurs, digital transformation is first and foremost a way to make their tasks more efficient.

Key technologies driving digital transformation

In today's dynamic world, where new technologies are constantly emerging, embarking on a digital transformation is inevitable for companies that want to stay in business and grow. Robotics and automation play a key role in this process, driving change, innovation and business efficiency.

Artificial Intelligence (AI) and Machine Learning



Artificial intelligence is revolutionizing the way businesses process, analyze and use data, while thanks to machine learning algorithms, the system can learn from experience and can deliver more accurate results in an area such as personalization. Leveraging customer experience, automating business processes and even developing new products is becoming a necessity for any company looking to increase its productivity and competitiveness.

Cloud computing

Cloud computing enables businesses to use resources freely and store and access data at any time. Cloud infrastructure eliminates the need for large investments in computing facilities . It offers unprecedented flexibility and enables a rapid response to urgent business needs.