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Best Practices for Customer Data Security in GDPR Marketing

Posted: Thu Jan 23, 2025 10:23 am
by mmehedi*#
For marketers, GDPR means the need to develop an honest and transparent approach to customer data. To be more specific, sensitive data that may be valuable or personally identifiable must be treated with respect. An organization may only collect such data after receiving explicit consent from the data owner (customer), obtain only the necessary records, and ensure the accuracy of the data. Another important detail is the obligation of an organization to use the necessary tools to reliably protect customer data.


How do companies protect customer information under the GDPR? For marketers in particular, there are time-tested solutions and applications that help ensure compliance with the Genera lebanon whatsapp resource l Data Protection Regulation law while also protecting sensitive data. Check and implement the recommendations below to improve your organization’s data protection efficiency in general and to protect customer data more reliably in particular.
security

Collect only necessary data and obtain customer consent
Reducing the amount of data collected is among the most effective ways for an organization to reduce the risk of data loss and breach. Hackers aim to hit databases that contain as much data as possible because the more and broader types of records they access can directly increase their profits. When an organization does not store large volumes of customer data, cybercriminals may choose not to target these databases.