It is important to keep in mind that any B2B Customer does thailand use telegram Experience is Omnichannel, combining contact points (brand, product and people) between digital and physical channels.
On the other hand, in industrial or B2B customer experiences, the consideration phase (increasingly digital) and the post-sale phase are especially relevant.
Measuring B2B Customer Experiences helps ensure, almost in real time, that the experience your B2B customer is experiencing is consistent, simple, and meets their expectations.
On the other hand, measuring the B2B customer experience is important to work with the entire organization on a Customer-Centric idea, thus breaking down the classic departmental silos of Industrial and B2B companies.