After the party is before the party

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Having woken up from their three-day Christmas coma, Christmas shoppers are once again on the hunt, primarily to redeem gift vouchers. In fact, December 28th was one of the days with the highest searches related to vouchers last year.

search volume gift and voucher keywords

Make it easy for the user and stand out again with a special approach in the ads and, for example, sitelinks that lead the user directly to the purchase or to redeem the voucher. In the snippet extensions, state key advantages such as “free returns”, “easy return shipping” etc. to speed up the buyer’s order.

Take advantage of the Christmas spirit of online shoppers and advertise hong kong mobile numbers list additional discounts and percentages . The willingness to buy is also extremely high during the Christmas holidays up to New Year's Eve.

And what does the new year bring? It's definitely a new opportunity for you to get off to a perfect start in the next season.
So in the coming weeks, complete your planning for the transition to 2018 and greet users with fresh ads for your new products. To do this, use the Bing names for your ads throughout to structure the ad placement and keep track of things in the new year.

With this in mind, we wish you a wonderful Christmas season and festive high performance on Bing.

After AdWords and Bing, next week we will give you the top 10 optimization tips for your campaigns on Facebook.

Stay tuned!