How can I customize exit pop-ups to target different audience segments?
Posted: Tue Feb 11, 2025 9:57 am
On the other hand, let's say a visitor clicks on a Facebook ad for a pair of shoes and lands on the product page on your e-commerce store. You can probably assume that the person is interested in purchasing shoes.
Redirecting this person to blog posts via a pop-up probably won’t work. The person is at the bottom of the funnel, ready to buy, and has therefore passed the information gathering stage.
An exit popup offering 20 percent off their next order would probably work much better for this visitor. Perhaps the visitor was on the fence about shoes because of the price. Since you anticipated his or her intent, you can ultimately make a sale by discounting the shoes.
21. Combine these hacks to increase your conversion rates
There's no law that requires you to stick to one pop-up hack or formula. In fact, you shouldn't.
Think of your audience as a blank face icon with a question mark. You’re not entirely sure what will work for them until you try different options.
Hello Bar comes with built-in A/B testing that couldn't be easier. You don't even have to wade through the data yourself. Hello Bar will announce the winner at the end of your A/B test, so you can move on to testing something else.
Additionally, you can trigger multiple pop-ups based on specific targeting. For example, you wouldn't want to show the same pop-up to someone who's visiting your site for the first time as to someone who visits your site daily.
Consider geographic location, time of day, referral source, and the specific page the pop-up appears on.
And don’t assume that design doesn’t matter. Even if you have a slam-dunk offer and a compelling call to action, the wrong design can turn off visitors who would otherwise convert.
It's not always about finding the perfect shade of orange or blue. Instead, it's about arranging the elements on the job seekers database pop-up in a way that's pleasing to the eye.
Frequently asked questions
Q1. What are some key elements to include in an effective pop-up?
An effective exit intent popup should include:
Clear and convincing offer
Eye-catching design
A strong call to action
High quality images
Persuasive copy
A sense of urgency (e.g., countdown timers)
These elements work together to create a good pop-up that grabs attention and encourages action.
Customize exit pop-ups using data like browsing history, referral source, or geographic location.
For example, display different offers based on the products a visitor has viewed. You can also customize messages for returning visitors or first-time visitors. Similarly, use dynamic content to insert personalized elements such as the visitor's name or recently viewed items.
Redirecting this person to blog posts via a pop-up probably won’t work. The person is at the bottom of the funnel, ready to buy, and has therefore passed the information gathering stage.
An exit popup offering 20 percent off their next order would probably work much better for this visitor. Perhaps the visitor was on the fence about shoes because of the price. Since you anticipated his or her intent, you can ultimately make a sale by discounting the shoes.
21. Combine these hacks to increase your conversion rates
There's no law that requires you to stick to one pop-up hack or formula. In fact, you shouldn't.
Think of your audience as a blank face icon with a question mark. You’re not entirely sure what will work for them until you try different options.
Hello Bar comes with built-in A/B testing that couldn't be easier. You don't even have to wade through the data yourself. Hello Bar will announce the winner at the end of your A/B test, so you can move on to testing something else.
Additionally, you can trigger multiple pop-ups based on specific targeting. For example, you wouldn't want to show the same pop-up to someone who's visiting your site for the first time as to someone who visits your site daily.
Consider geographic location, time of day, referral source, and the specific page the pop-up appears on.
And don’t assume that design doesn’t matter. Even if you have a slam-dunk offer and a compelling call to action, the wrong design can turn off visitors who would otherwise convert.
It's not always about finding the perfect shade of orange or blue. Instead, it's about arranging the elements on the job seekers database pop-up in a way that's pleasing to the eye.
Frequently asked questions
Q1. What are some key elements to include in an effective pop-up?
An effective exit intent popup should include:
Clear and convincing offer
Eye-catching design
A strong call to action
High quality images
Persuasive copy
A sense of urgency (e.g., countdown timers)
These elements work together to create a good pop-up that grabs attention and encourages action.
Customize exit pop-ups using data like browsing history, referral source, or geographic location.
For example, display different offers based on the products a visitor has viewed. You can also customize messages for returning visitors or first-time visitors. Similarly, use dynamic content to insert personalized elements such as the visitor's name or recently viewed items.