What other formats can be posted?

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Advertising banners in the article itself function according to the same scheme. There are as many important indicators as there are advertisers, because they are different for everyone. Some are looking for high impressions, while others want to get a lot of clicks. The former pay attention primarily to impressions, their quantity and frequency, while others see the importance in conversions. Based on this, we can recommend using large media formats for advertising spaces with a high level of visibility, and for banner spaces with increased clickability - formats with text and graphic content.

Advertising formats and appearance After determining Panama cell phone number list the highest level of visibility and clickability of banner places on your online resource, choosing the most suitable formats and sizes, it is time to proceed to the next step, that is, to the design. Appearance The key element for each advertising campaign is high-quality creative (banner or ad content). Most advertising networks provide a wide range of parameters for customizing the design of text and graphic content, taking into account the features of a specific online resource. The list of parameters includes text size, font, color, image type and location, etc.

To make this effective, advertising networks develop personal TGB designers. All schemes for the formation of the appearance of banner advertising are divided into the most terrible mixture of everything in a row, which contrasts with the design of the online resource (for example, a site in dark blue tones, and ads in pale green). And a good option: it consists of the most possible mimicry with the site itself, which is combined with its theme. If we take into account our observations, we can see that the last method is the most effective. But we will not claim this as the truth, you can use all of them and choose the best one for yourself.