These are the SEO trends for 2025. What awaits us in the near future?
Posted: Mon Dec 23, 2024 4:48 am
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By Laia Cardona
There are many SEO trends in store for 2025, and in this article we are here to tell you about them so that you can update your positioning strategy for this new year. However, there are things that never change. For example, Google remains the leader, accounting for the majority of searches worldwide. However, the same is not true in Russia and China, where Yandex and Baidu account for more than 60% of the market share in this sector respectively.
Do you want to know the 165 digital marketing trends and predictions that will change the landscape of our sector by 2025 ? Click here and download the free interactive ebook that we have prepared for you with all the information.
SEO Trends for 2025
But curiosities aside, in this article hr directors mailing list we have come to tell you about the marketing trends that you should pay the most attention to if you want to continue appearing in the top positions in search engines. Let's go!
Future of SEO in the short term
One of the most important SEO trends to keep in mind for 2025 is that AI has come to revolutionize everything, including search engine positioning. That's why many of the strategies that have worked for you until now may no longer work. In fact, if you were wondering what was wrong with your SEO strategy , the reason may be that you need to adapt to the new rules of the game. Below I'll tell you what those rules are.
Rule 1: Prioritize no-click searches with AI
Clickless searches are those in which the user receives the answer without having to click on any of the web pages offered by the SERP. In this sense, the user finds what they are looking for directly on the results page through elements such as rich snippets or sections created with AI.
Clickless searches with AI
This is how an AI-generated result in position 0 looks like
Google is increasingly favoring this type of search, which is causing many brands and creators to see their organic traffic decrease. However, this does not mean that SEO is dead, but that it must be oriented in another way so that it continues to bear fruit. In that sense, for 2025 it may be very interesting for you to implement these actions in your strategy:
Look for
There are no suggestions because the search field is empty.
By Laia Cardona
There are many SEO trends in store for 2025, and in this article we are here to tell you about them so that you can update your positioning strategy for this new year. However, there are things that never change. For example, Google remains the leader, accounting for the majority of searches worldwide. However, the same is not true in Russia and China, where Yandex and Baidu account for more than 60% of the market share in this sector respectively.
Do you want to know the 165 digital marketing trends and predictions that will change the landscape of our sector by 2025 ? Click here and download the free interactive ebook that we have prepared for you with all the information.
SEO Trends for 2025
But curiosities aside, in this article hr directors mailing list we have come to tell you about the marketing trends that you should pay the most attention to if you want to continue appearing in the top positions in search engines. Let's go!
Future of SEO in the short term
One of the most important SEO trends to keep in mind for 2025 is that AI has come to revolutionize everything, including search engine positioning. That's why many of the strategies that have worked for you until now may no longer work. In fact, if you were wondering what was wrong with your SEO strategy , the reason may be that you need to adapt to the new rules of the game. Below I'll tell you what those rules are.
Rule 1: Prioritize no-click searches with AI
Clickless searches are those in which the user receives the answer without having to click on any of the web pages offered by the SERP. In this sense, the user finds what they are looking for directly on the results page through elements such as rich snippets or sections created with AI.
Clickless searches with AI
This is how an AI-generated result in position 0 looks like
Google is increasingly favoring this type of search, which is causing many brands and creators to see their organic traffic decrease. However, this does not mean that SEO is dead, but that it must be oriented in another way so that it continues to bear fruit. In that sense, for 2025 it may be very interesting for you to implement these actions in your strategy: