Leadfeeder’s pricing page is often a good
Posted: Thu Feb 13, 2025 9:18 am
Step 2: Trace the Buying Path Once you know who your top clients are, see how well you can trace their buying path. Questions to ask include: What actions did they take on their buying journey? What demographic info do you have on them? How large are those companies? Which roles have power over the purchase process? Much of this data should be available to you already, the rest can be gathered using surveys or phone conversations.
For eample, Alicia learned that a visit to the indicator japan cell phone number list of buying intent, as it will be for most companies. One of Alicia’s favorite indicators, is when she sees a lead has visited a bottom-of-the-funnel (BOTF) blog post—which is usually a specific “how-to” post that shows the lead is trying to solve a specific problem.
Alicia tries to stay updated on which posts attract leads who are close to a purchase decision. Reading that post is a behavior that she would prioritize when scoring a lead. lead scoring models 2 Drilling down reveals that someone from that company found Leadfeeder on LinkedIn, then Googled Leadfeeder later and viewed their pricing page. The takeaway? Rather than scoring thousands of pages on your website, just assign values to the pages you know show buying intent such as pricing pages, BOTF blog posts, or your “Contact” page.
For eample, Alicia learned that a visit to the indicator japan cell phone number list of buying intent, as it will be for most companies. One of Alicia’s favorite indicators, is when she sees a lead has visited a bottom-of-the-funnel (BOTF) blog post—which is usually a specific “how-to” post that shows the lead is trying to solve a specific problem.
Alicia tries to stay updated on which posts attract leads who are close to a purchase decision. Reading that post is a behavior that she would prioritize when scoring a lead. lead scoring models 2 Drilling down reveals that someone from that company found Leadfeeder on LinkedIn, then Googled Leadfeeder later and viewed their pricing page. The takeaway? Rather than scoring thousands of pages on your website, just assign values to the pages you know show buying intent such as pricing pages, BOTF blog posts, or your “Contact” page.