This type of content falls into the category of informational content
Posted: Mon Dec 23, 2024 7:17 am
Furthermore, graphic content plays an important role in a communication strategy: it defines the visual identity that includes all the graphic elements that make the brand recognizable (logo, font, colors ). Consequently, the visual identity is one of the fundamental tools for communicating the brand identity of your brand.
Being static contents they must be captivating and to do so, first of all, it is necessary to choose the tone of voice to use to convey the message and the audience to whom you will address your message.
Let's look specifically at a brand danish number phone that has distinguished itself from others thanks to this type of content but above all thanks to the way it communicates.
Serenis's graphic contents
Serenis is a Milanese startup that offers online psychotherapy services accessible to everyone.
Its goal is to eliminate prejudices about psychotherapy and make mental well-being accessible to everyone. How does it do it? Thanks to its strong and defined identity, it tells in a simple, no-frills and empathetic way situations that are understandable to everyone.
Clear visual and brand identity, consistent TOV and a communication strategy that focuses on emotional videos and static posts, which have the goal of sharing (and also reflection).
The platforms on which she chooses to communicate are two: LinkedIn and Instagram.
But let's focus on the graphic posts (surely you have also shared them in your Instagram stories).
Being static contents they must be captivating and to do so, first of all, it is necessary to choose the tone of voice to use to convey the message and the audience to whom you will address your message.
Let's look specifically at a brand danish number phone that has distinguished itself from others thanks to this type of content but above all thanks to the way it communicates.
Serenis's graphic contents
Serenis is a Milanese startup that offers online psychotherapy services accessible to everyone.
Its goal is to eliminate prejudices about psychotherapy and make mental well-being accessible to everyone. How does it do it? Thanks to its strong and defined identity, it tells in a simple, no-frills and empathetic way situations that are understandable to everyone.
Clear visual and brand identity, consistent TOV and a communication strategy that focuses on emotional videos and static posts, which have the goal of sharing (and also reflection).
The platforms on which she chooses to communicate are two: LinkedIn and Instagram.
But let's focus on the graphic posts (surely you have also shared them in your Instagram stories).