How to improve the product category prefix?
Posted: Sat Apr 05, 2025 4:29 am
When you run an online store or e-commerce site using WordPress, permalink structure plays a crucial role in SEO and user experience. It's common for product category prefixes to be a particularly overlooked aspect. Changing this setting can improve URL readability, optimize SEO, and strengthen branding.
To help you improve your site, we'll explain how to change the category prefix in WordPress and WooCommerce, what SEO best practices are, and how to avoid 404 errors.
What is the product category prefix?
The category prefix is a part of the URL that mom database precedes the category slug. By default, WordPress uses "category" as the prefix, which results in category URLs like:
https://votresite.com/category/vetements/
If you are using WooCommerce, the default prefix for product categories is "product-category":
https://votresite.com/product-category/chaussures/
While these prefixes are functional, they can make URLs unnecessarily long and harm SEO. Changing the prefix or removing the "category" prefix allows you to create shorter, more optimized URLs.
To help you improve your site, we'll explain how to change the category prefix in WordPress and WooCommerce, what SEO best practices are, and how to avoid 404 errors.
What is the product category prefix?
The category prefix is a part of the URL that mom database precedes the category slug. By default, WordPress uses "category" as the prefix, which results in category URLs like:
https://votresite.com/category/vetements/
If you are using WooCommerce, the default prefix for product categories is "product-category":
https://votresite.com/product-category/chaussures/
While these prefixes are functional, they can make URLs unnecessarily long and harm SEO. Changing the prefix or removing the "category" prefix allows you to create shorter, more optimized URLs.