Law Firm Blog: How, Where, What

mdabuhasan · Post by **mdabuhasan** » Tue Apr 22, 2025 4:16 am

Today, the competition in the legal services sector is extremely high. For example, the price of a click in Yandex.Direct for the query “Bankruptcy of LLC” can reach a thousand rubles. In such conditions, it is important to find an additional, more budgetary source of clients for your business. And it is better to make it so that it is not you who runs after clients, but the clients themselves who are eager to conclude a contract with you. You have seen this yourself more than once - there are lawyers who are forced to take the most unprofitable cases, and there are those who can choose clients and even pass on to their colleagues those who are not very interesting to them. What is the difference between them? In reputation. People do not know the first, but they have heard about the second, trust them, consider them real professionals.

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Blogging is a great way to build a good reputation. Modern history knows phone number library
many examples when the success of an organization at first was ensured by the personal blog of its founder. It is real, it works, it can ensure the success of your business.

Where to blog for a law firm?
Be sure to blog on your website (you do have a website, right?), and after two or three days, duplicate the materials on social networks. Your task is to make sure that search engines first index the article on your website, and only then - in social networks. Then the authorship of the content will be assigned to your site and its rating will increase. To choose social networks, start from the portrait of your target audience. For young active residents of the capitals, Facebook and Instagram are suitable. If your clients are mainly ordinary people from small towns, it may make sense to have a block on Vkontakte.

What to write about?
There is no need to write about things that are of interest to no one except you and your colleagues. Write about things that are of interest to your clients.