When a potential customer is in the process of signing up, on a waitlist, or trying out an activity, it's a great time to share more information with them about your facility. Or why they should sign up as a member. Focus on what makes your gym special.
It can even be something as simple as “ 5 benefits of exercising daily .” It’s about indonesia phone number sample sending out any kind of information that you consider relevant so that those people become your clients.
3.- Email marketing for users who know you
clients for a gym with email marketing
Running trial classes or signing up for a monthly trial period, for example, is quite common these days in many gyms, but the problem is that these users don't become clients afterwards. Before the trial period ends, send an email that encourages them to sign up .
Let them know what you offer and what the person in question can benefit from. It is also a good time to make special offers or discounts to improve the relationship and thus keep your members engaged.
Just because someone becomes a paying member doesn't mean you should forget about them. That's why even if you've gotten clients for your gym with email marketing, it's a good idea to keep sending emails that help keep those people happy with you. You'll gain a lot of reputation.
Welcome emails
clients for a gym with email marketing
You can send a general email to new members . This is a very simple way to welcome new members to your gym and share any useful information with them. You might consider sharing:
Opening and closing hours and holidays.
Parking tips and information about nearby car parks.
Classes taught at the establishment and general information.
Amenities you offer at your establishment: locker service, showers, etc.
How to contact your gym.
Occasional newsletters
clients for a gym with email marketing
Every time you add a new class to your calendar, welcome a new trainer, or even add a new cleaning service, use it as an opportunity to stay in touch with members.
Send an email newsletter to members at most once a month , sharing a number of news highlights that you think may be of interest to them.
Special offer for a specific date
clients for a gym with email marketing
On your gym's anniversary, run a promotion for the first 20 non-members who visit the gym. The special price depends largely on your monthly costs and the type of gym you own.
Or even if you prefer to create an email for your customers' birthdays, whatever it is, take the opportunity to celebrate with your members. This can be easily automated with MDirector 's email marketing software . And, if your budget allows, add a complimentary pass, a discount or something similar.
Different types of discounts
clients for a gym with email marketing
You can get clients for a gym with email marketing through promotions. Discounts are what users like the most. You can offer different types:
Fixed plans: for example, discounts for attending two different types of disciplines for a whole year. Or a supplement for attending Saturday masterclasses throughout the year. Look for options that you think users might be interested in.
Combos : diet and training, for example. You can offer a package with the collaboration of a nutrition specialist.
Fat Loss : Pre-summer fat loss plans often work well. Two months of targeted training, plus the option to attend all classes for one set price. Any ideas are good. You can even do it at other times too.
It will be easier for you to attract clients for a gym with email marketing if you use an email sending software like MDirector . You will be able to manage all the campaigns from the tool itself. And you also have the possibility of automating shipments and using its design templates .
Other ways to use email marketing for your gym
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