Brand image, manufacturer
Posted: Sun Dec 22, 2024 5:17 am
Customer-discoverer
Some customers are happy that they are the first to try a new blend of flavors of their favorite juice, before their school or classmates can afford it. For some, the only joy is that they can brag about it to their friends. Many consumers buy new products from the market just to try out what is appearing on the market, coming to Poland from abroad, etc. We are curious about the taste of new dishes, spices, but also sweets, beers and drinks. For this reason, setting up a tasting station is a very important point, thanks to which a given product or brand is recorded in the minds of a potential consumer.
Brand image, manufacturer
A tasting stand is, in addition to promoting a product, an excellent idea for promoting an entire brand. It is difficult for a customer to walk through a store without noticing the snacks in front of telegram philippines them. As a result, their eyes stop at the products, the brand logo. This is one of the possibilities of increasing brand awareness among consumers.
Markets, fairs, events and…
Tasting stations are not only useful in supermarkets, although that is where we usually see them most often. They are also present during fairs, festivals, city outdoor events or other types of meetings, celebrations during which the products of a given company or manufacturer are promoted. It is worth considering purchasing a special tasting station that can serve a given company for many years.
Organizing a tasting
Organizing a tasting of a given product is usually quite schematic. First, it is worth determining whether the place we have chosen is suitable for setting up a tasting stand. You cannot invade the premises of a store where your products are distributed and simply set up a stand there. All legal issues must be taken care of so as not to expose yourself to the store, the sanitary inspectorate, other stakeholders or competitors.
You need to prepare a stand, products and appoint a person who will be responsible for promoting the tasting. It is good for this person to be open, easy to establish relationships, smiling, pretty and willing to establish contact with the store's customers. Direct sales, encouraging people to taste and purchase the product is a very important (if not the most important) element of the entire tasting tactic. If everything is ready, you can start the tasting and then expect positive effects of the promotion.
Some customers are happy that they are the first to try a new blend of flavors of their favorite juice, before their school or classmates can afford it. For some, the only joy is that they can brag about it to their friends. Many consumers buy new products from the market just to try out what is appearing on the market, coming to Poland from abroad, etc. We are curious about the taste of new dishes, spices, but also sweets, beers and drinks. For this reason, setting up a tasting station is a very important point, thanks to which a given product or brand is recorded in the minds of a potential consumer.
Brand image, manufacturer
A tasting stand is, in addition to promoting a product, an excellent idea for promoting an entire brand. It is difficult for a customer to walk through a store without noticing the snacks in front of telegram philippines them. As a result, their eyes stop at the products, the brand logo. This is one of the possibilities of increasing brand awareness among consumers.
Markets, fairs, events and…
Tasting stations are not only useful in supermarkets, although that is where we usually see them most often. They are also present during fairs, festivals, city outdoor events or other types of meetings, celebrations during which the products of a given company or manufacturer are promoted. It is worth considering purchasing a special tasting station that can serve a given company for many years.
Organizing a tasting
Organizing a tasting of a given product is usually quite schematic. First, it is worth determining whether the place we have chosen is suitable for setting up a tasting stand. You cannot invade the premises of a store where your products are distributed and simply set up a stand there. All legal issues must be taken care of so as not to expose yourself to the store, the sanitary inspectorate, other stakeholders or competitors.
You need to prepare a stand, products and appoint a person who will be responsible for promoting the tasting. It is good for this person to be open, easy to establish relationships, smiling, pretty and willing to establish contact with the store's customers. Direct sales, encouraging people to taste and purchase the product is a very important (if not the most important) element of the entire tasting tactic. If everything is ready, you can start the tasting and then expect positive effects of the promotion.