Testing Ideally, this is done professionally,

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Best to create several different versions for testing.altSource: logaster.com Step 5. Verification The created logo must meet the following list of criteria: it can be fully described using 2-3 words; it is capable of evoking appropriate associations, but at the same time it is not a “banal” symbol (like the shopping basket mentioned above); the logo is focused on the company's target audience; the color scheme is based on 2-4 colors or shades; the symbol can be reduced or enlarged without loss of recognition; there are no small details, patterns or complex elements; the distance between all details is uniform; For the logo, one font is used (preferably upright).

Alt Step 6. by selecting several target groups and telegram gc philippines using A/B testing tools. If this is not possible, then initiate a survey among website or social network visitors. As a result, choose the logo that has collected the most positive responses.



Step 7: Track trends They change annually, but this does not mean that you need to re-draw the logo every time. But progress is certainly necessary. There are general trends: for example, simplification, minimization of the color range, volumetric images, etc. You need to take them into account.

This is what famous brands do, too. Here are some examples:altaltSource webneel.com A modern company needs a logo. The demand for online sales is growing, the number of stores is increasing, and against this background, branding remains a good way to attract and retain the target audience.