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In such cases, we recommend that you try "site improvement" as one of your lead generation strategies. The document below summarizes "What specific site improvements are needed to increase the effectiveness of a BtoB site and translate that into sales?" If you are interested, please download and take a look. Measure 2: SNS management: Increase awareness of our services through "regular posting" To generate leads, it is also effective to create business accounts on social media such as Twitter, Instagram, YouTube, and Facebook.


You can create connections with users by receiving belgium telegram data responses such as "follows" and "likes." Increase awareness of your company's services through regular posting on social media When posting information, you will be more likely to get a response from users if you tailor the content to the characteristics of each SNS. For example, we recommend the following method: On Instagram, let the image tell the whole story, not rely on text Formal information such as press releases should be posted on Facebook, where many business people are.


etc. Some people may think, "I don't use YouTube much at work, so it probably won't be effective," but there are times when you come across YouTube while doing research, and you'll want to follow accounts that regularly post useful information. Unlike advertising, SNS has a process where people actively register themselves, so it can be said that it is easier to attract people with a relatively high level of interest. The article below also provides some key points and things to be careful about when using SNS, so please consider it objectively rather than dismissing it just because it's B2B.