How to integrate retargeting ads with email marketing campaigns

[Rakibul200]

Slide decks and presentation notes most marketers put up their slides on slideshare or another similar website, where their audience can access them easily. And it’s a perfectly fine approach. It’s great for those who’ve attended your presentation and want to go through your materials again. It’s also perfect for those who haven’t been to it, and might somehow stumble upon your content when doing a google search on the specific topic. At the same time, who says you can’t offer your slides or presentation notes as a lead magnet in a web form? Especially the latter, can be very useful for those who’re interested in your presentation but haven’t had the chance to see it live.

I’m not able to travel around the women number user list world to go to all the great conferences that are currently taking place. That’s why I’d definitely leave my email address in exchange for either the presentation deck (though these often aren’t useful without the voiceover) or the presentation notes with useful links to read up on. Searchmetrics presentation download webform. I’m sure your target audience would feel the same way, especially if your presentations provide actual value. And if you’re not convinced that this could work for an individual marketer, consider using this for an online conference or an event that you’ve run in the past.

Sharing presentations and presentation notes from the previous editions can help you generate leads, who you can then try to convince to register for your upcoming event. In short, why is this a good lead magnet? Whether you run webinars or regular events, slide decks will be useful for your audience. Whoever downloads them will most likely be a very promising lead. Alright, to finish off this article, let’s look at the process of choosing the right lead magnet for your campaign.