How Social Media Can Help and Hurt Your Career

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Millions of people use social media every day. In fact, 72% of all Internet users are on social media. And social is no longer just a platform for communicating with your college roommate or your grandma. People, organizations and companies all over the world can see your activity on social media. And the people you work for – or who are considering hiring you? They’re looking.

Your social media presence is how you present yourself to the world – and that switzerland phone number resource includes current and future employers. In fact, your social media presence is often the first impression you make on potential employers. If you’re trying to land an interview, get hired, or even advance in your current career, social media matters.

Is social media hurting your career prospects –or could it actually help you land your dream job? We’ll take a look.

Do employers really care about social media?
You use social platforms to look up your friends’ old pictures and posts all the time. But employers don’t really have time to hunt down their employees and potential candidates on social media – do they?

Actually, they do – and they are. Hiring managers and employers are increasingly incorporating social media, from Twitter to Facebook to Instagram, into their decision making processes. According to Forbes, more than a third of employers screen potential candidates using their social media accounts. And as social media use continues to grow, that number will only continue to rise.

If you stopped reading this and rushed to delete all your college pictures from Facebook, you’re not alone. But it’s not all bad news. For job seekers, employers' use of social media in the hiring process presents an opportunity as much as it presents a potential risk.

Before considering how you can take advantage of social media to secure your next position, though, make sure your social media presence isn’t inadvertently hurting your career.