Why Timing Your Sales Calls is Super Important
Calling your sales leads at the right time can really boost your chances of success. When you call at a good time, people are more likely to answer the phone. They might be less busy and more willing to have a chat. Furthermore, calling when they are in the right mindset can make them more receptive to what you have to say. They might be more open to hearing about your product or service.
On the other hand, calling at a bad time can be a waste of whatsapp data your time and theirs. They might be in the middle of something important, like a meeting or lunch. Moreover, calling too early or too late in the day might seem unprofessional. Therefore, understanding the best times to call can help you connect with more leads and make more sales. Thus, timing your calls wisely is a simple but powerful way to improve your sales efforts.
General Best Times to Call Sales Leads
While the absolute best time can depend on your specific industry and the people you are calling, there are some general guidelines that tend to work well for many sales professionals. Generally, the late morning, between 10:00 AM and 11:00 AM, and the mid-afternoon, between 2:00 PM and 4:00 PM, are often good times to call. People are usually settled into their workday by late morning and have finished their lunch break by mid-afternoon.
Furthermore, Mondays and Fridays can sometimes be tricky days for sales calls. On Mondays, people are often catching up on work from the previous week and planning for the current week. Similarly, on Fridays, they might be wrapping things up and getting ready for the weekend. Therefore, Tuesdays, Wednesdays, and Thursdays often emerge as the best days for making sales calls.
However, these are just general suggestions. It's important to consider your specific audience. For example, if you are selling to small business owners, they might be more available at different times than executives at large corporations. Also, time zones are a crucial factor if you are calling leads in different parts of the country or the world. Consequently, always adjust your calling times based on your specific situation.
The Power of Calling Leads Quickly
One very important aspect of timing is how quickly you follow up with a new lead. Studies have shown that calling a lead within the first hour of them showing interest significantly increases your chances of connecting with them. They are more likely to remember you and why they were interested.
Furthermore, when you call quickly, it shows that you are responsive and value their interest. This can make a positive first impression. Moreover, if a lead has just filled out a form online or requested more information, the issue is likely still fresh in their mind. They will be more receptive to your call. Therefore, make it a priority to reach out to new leads as soon as possible.
However, while speed is important, you also want to make sure you are prepared for the call. Have any relevant information handy and know what you want to say. Thus, striking a balance between speed and preparation is key for effective follow-up calls.
Best Times Based on Lead Source
The best time to call a sales lead can also depend on where that lead came from. For example, if someone fills out a contact form on your website in the evening, calling them first thing the next morning might be a good strategy. They likely submitted the form when they had some free time to browse.
Similarly, if you meet someone at a networking event, calling them a day or two after the event can help solidify the connection while you are both still likely to remember the conversation. Furthermore, if a lead came from a social media interaction, consider reaching out during times when they are likely to be active on that platform.