Instagram is one of the best platforms to engage customers anywhere and anytime. 70% of shoppers use Instagram to drive a purchase and with that in mind, this platform is an essential place for a business to be present.
Therefore, switching to a business account to manage an online Usefulness of Self Employed Database store can be an effective tool to get closer to your customers, create an emotional connection and better control your business. In this article, we will show you why and how to switch to an Instagram business account.
Instagram, a potential tool for online businesses
Instagram offers the opportunity to interact with your customers by sharing images and videos, which brings your brand closer to your audience. Additionally, your digital business can benefit from the user traffic coming from Instagram.
In this way, the platform can be a potential tool for your business. To do this, you need to use it correctly and turn your personal account into an Instagram business account.
Why switch from a personal account to a business account on Instagram?
An Instagram business account offers a wider range of features that will allow you to access advanced insights and statistics to analyze user engagement and the performance of your posts.
Additionally, an Instagram business account offers professional tools that will boost your business and allow you to reach and know a wider audience.
Access to Instagram Insights
This is a very useful tool when it comes to knowing your audience. Instagram Insights provides metrics and statistics on how followers are interacting with your profile posts. It also allows you to learn a little more about your followers, so you can determine if you are actually interacting with your target audience .
Scheduling Ads with Instagram ADS
Instagram Ads allows you to set up ads and promote posts . You will be able to schedule posts in advance for better time management and wider audience reach. This tool offers audience targeting options based on user interests to find your target audience and boost your sales.