International SEO and Keyword Research
Creating a multilingual e-commerce for the sale of international products requires not only, as we have just seen, analysis of the competition and the target but also an international SEO strategy austria phone data that allows you to:
Get keywords relevant to your target audience in the country where you want to sell your products.
Check your international competition's link building strategy, so you can choose relevant sites in the country you want to operate in.
Optimize your content for SEO to improve user experience and increase conversions at the same time.
Even in this case, international SEO analysis can be done using certain tools that allow you to analyze data, search results, the SERPs of various countries and the keywords used by users.
Content writing and translation
Once the target, competition, SEO and related keyword research have been completed, you can proceed with writing the content.
Content production should be entrusted to native-speaking copywriters or web writers or, in any case, experts in the cultural and linguistic context of the country and the target audience, in order to best construct your content.
In fact, some errors should be avoided such as: automatic translations or translations from Italian content.
International Marketing Strategy
Starting a multilingual online business in a foreign country requires attention to laws and customs and foreign users. Each country has its own regulations on consumer rights and therefore you will have to comply with their laws.
So, before starting an e-commerce it is important to learn about commercial communications, packaging, return policies, labeling.
For example, in Germany, safe packaging and clear, precise labeling with information about the contents and the shipping company are mandatory.
Analyze competitor sites that are in the top positions in the search engine.
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