We are ready to audit your advertising campaign on Facebook

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The hard part is making it truly effective! After all, it’s important not only to study your target audience and effectively present your offer to them, but also to constantly analyze the results of your advertising campaign in order to take into account the mistakes made and use successful solutions. In fact, this is exactly what a comprehensive analysis of Facebook advertising is needed for. The only question is how to do it correctly. And this is exactly what we want to answer in detail in today's article. If you are planning to use the Facebook advertising platform or are already doing so, the following information is for you! Important! If you do not have enough experience in setting up, launching and analyzing advertising on social networks, we strongly recommend that you contact specialists.


develop an individual promotion strategy for you, work out and ecuador phone number list launch the advertising campaign, and also manage it throughout the entire period of cooperation. Facebook Advertising Audit - What is it in Simple Terms The term itself means checking all processes occurring in the organization, assessing whether they meet certain requirements. If we are talking about an audit of advertising on Facebook, then it is clear that the subject of attention will be advertising campaigns and all important indicators. During such an analysis, first of all, the effectiveness of the advertising campaign and budget expenses are assessed.


In the process of in-depth research, the account structure, target audiences, creatives, target action tracking settings are analyzed, and then a general conclusion is made about the effectiveness of the chosen strategy as a whole. It is necessary to check the advertising account at the following stages: beginning of cooperation on launching and running an advertising campaign with a new client; search for reasons for low campaign performance (if observed); the need to optimize advertising campaigns; the need to test a new strategy. You should also conduct a scheduled weekly or monthly monitoring of the results. Comparing the data obtained at the same interval will help ensure that the advertising campaign is working as expected.