Examples of B2B companies using Instagram [Japan]

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IBM
IBM reveals the name of the person in charge of Instagram, highlighting that they are familiar with the company. The person in charge acts as a guide, providing information about the company from various angles and using short videos to post a lot of content that will pique users' interest.

Oracle
Oracle posts about events and employee introductions algeria phone number resource on Instagram. Many of the posts are for seasonal events, and the company makes efforts to make them a hot topic. Another groundbreaking feature is that Oracle employees also respond to posts from the official account and leave comments using hashtags. Through these efforts, the company is able to effectively communicate what is going on within the company to users through the account.

Here we will introduce some examples of how Japanese B2B companies are using Instagram.

Sky Corporation
Sky Corporation uses different accounts depending on the purpose. The account that provides information about seminars and events for the IT industry effectively uses messages that encourage users to spread the word. The recruitment account posts pictures of employees at work, providing information about the company that cannot be conveyed through the corporate website or information sessions alone.