What apps do Ukrainians use most often in 2024?

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At the request of the Commissioner for the Protection of the State Language, experts from the Internet Marketing AgencyWebpromoanalyzed the rating of the most popular applications among Ukrainians in 2024 and its changes in recent years.

The results of the study reflect changes in north korea company email list the preferences of Ukrainians on the Internet.




The sample below covers the period from January to October 2024. The data is presented in the general context of all available devices (Android, iOS) and for each of the application marketplaces (Google Play, App Store).

It is important to note that in Ukraine the number of Android users prevails. Thus, the market share of this mobile operating system is67.32%, while for iOS it is 32.31%.

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*overall rating of the most popular applications for all mobile devices **the "Download Rank" rating coincides with the rating of free popular applications, because the possibility of free download is a priority for users

The first 20 positions in the rating are occupied by the following genres: entertainment, social, useful/productive, financial management applications, shopping and games. The most popular application among Ukrainians is TikTok, which today is one of the main tools for promoting business online.

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