Your best ideas for content will come from the questions your readers ask. This feedback is so valuable that you might even consider offering a prize once a month for the best question. Announce your upcoming newsletters in your twitter feed, on linkedin, and in your facebook posts. As you build and screen your audience, be sure to do it on all possible platforms. Have your twitter followers read your emails, and your email readers follow you on twitter.
Write about personal experiences where investor data user list you can. This is exactly the kind of information about you that coaching clients want to know. Stuck for ideas about what to include in your next email? It’s time to tell a personal story. Storytelling is one of the most powerful ways to convey a message, and because you’re a coach, people will be even more receptive to your stories. Don’t think you’re bothering your subscribers with your emails.
Coaches are particularly susceptible to this belief. But remember: these people signed up for your list. They raised their hand to hear from you. If you don’t send email updates, you’re actually disappointing them. Don’t be afraid to share your sources of inspiration, whether that’s other coaches, books, organizations, or anything else. You won’t “lose” subscribers to these sources if you mention them or if you link to them. You’ll be building your value with your subscribers by introducing them to new things.