How to calculate website conversion
Posted: Mon Jan 27, 2025 5:20 am
To obtain calculations, you need to measure the number of visitors for a certain period and the number of target actions you are interested in. The Google Analytics statistics collection service will help with this. The site conversion is calculated using the formula:
how to calculate website conversion
Note that statistics collection services may not take into account some conversions. For example, when a user goes to a website, views a product and immediately places an order by phone without making a purchase estonia email list in an online store. For more complete data collection, it is better to additionally use a call tracking system.
What conversion rate is considered normal
Don't listen to those who say that 1% is the norm. For some niches, 0.5% will be an excellent conversion rate, while for others, 5% is an extremely low parameter. Everything is very individual here.
If we talk about online stores, the most converting ones are those that sell unique goods or have a strong USP. The level of competition plays a big role in this matter: the higher it is, the lower the conversion rate for each individual site.
how to calculate website conversion
Note that statistics collection services may not take into account some conversions. For example, when a user goes to a website, views a product and immediately places an order by phone without making a purchase estonia email list in an online store. For more complete data collection, it is better to additionally use a call tracking system.
What conversion rate is considered normal
Don't listen to those who say that 1% is the norm. For some niches, 0.5% will be an excellent conversion rate, while for others, 5% is an extremely low parameter. Everything is very individual here.
If we talk about online stores, the most converting ones are those that sell unique goods or have a strong USP. The level of competition plays a big role in this matter: the higher it is, the lower the conversion rate for each individual site.