The problem posed by GDPR in the use of databases

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Starting from May 25th, EU Regulation 2016/679 introduced new rules regarding the protection of personal data and contact database management. How can you adapt your customer lists, turning compliance into opportunity? The Doxee Pvideo ® service can be a new opportunity to better communicate with your customers and distinguish your message from all the others with the use of personalization.

Sometimes it is said that a problem can become an opportunity. This could also list of andorra consumer email happen after the entry into force, on May 25, 2018, of EU Regulation 2016/679 or General Data Protection Regulation (GDPR) on the protection and free circulation of personal data . Implemented today by the Italian legal system with Legislative Decree 101/2018 , the provision introduces restrictions, or corrections, in database management and in the processing of data held by companies. Consider, for example, the impact of the new regulation on classic CRM (Customer Relationship Management) software or CCM (Customer Communication Management) systems.



How should we deal with data collected in the period prior to the GDPR ? This is almost certainly the first question a company will ask itself. The Privacy Guarantor, with a Guide published online in April 2017 , had clarified that consent acquired before 25 May 2018 would only be valid if it was identical, in terms of method, to what was dictated by the European Regulation.