Customer centricity
This aspect can ideally include the two previous points: usability and attention to content are aimed precisely at making the user experience as pleasant and easy as possible. But placing the customer at the center of your e-commerce strategy also means something else: for example, proposing free shipping and return clauses and offering timely assistance . The adoption of this policy has determined the success of many e-commerce sites, first of all Zalando .
online sale
After completing the planning of your strategy - choosing the product to sell, defining the target audience, identifying the main competitors - you need to move on to the practical level: following the bureaucratic aspects bahrain email list related to opening an e-commerce, choosing the platform to use, customizing it with the most appropriate design and connecting it with the necessary external components, for example to allow purchases to be made with PayPal or other payment methods.
There are several platforms that allow you to create an e-commerce site: two of the main ones are PrestaShop and Magento .
PrestaShop
PrestaShop is perhaps the most popular open source CMS for those who want to open an e-commerce. The advantages are numerous:
Functionality
There are over 310 features made available by PrestaShop. In this way, it is possible to customize the site from different points of view, from the graphical to the functional one.
Usability
Nothing transcendental: the PrestaShop interface is easy and immediate to understand. The back-end is also extremely simple: thanks to its ease of administration, PrestaShop is the preferred platform for e-commerce beginners.
Speed and safety
PrestaShop is equipped with a lightweight CMS, which reduces site loading times. The software is also constantly updated, to always guarantee a high level of security.