Each product can have a large number of attributes: descriptions, photos, sizes, colors, prices, seasonality, material composition, group membership, standard compliance, replaceability, compatibility, etc. These attributes need to be periodically assigned, adjusted, requested, transferred to sales channels and internal systems, updated, and transferred again.
A correctly selected set of attributes for kazakhstan telegram number database a specific trading platform or a change in the current connectivity can improve the position (sales) of a product among competitors. Therefore, working with attributes and their values is a separate business process that must be supported by some automation tools.
While the company has less than 100 SKUs, the costs of keeping them up to date can be neglected. With 1000 SKUs and more than one sales channel, the labor costs become sensitive. Further expansion of the range without changing the methods of working with product content begins to hit the costs hard.
If a company does not have a PIM system, then collecting and updating data on each SKU takes about 25 minutes per year. Automation helps reduce this time to 4 minutes.
J. Abraham, "Product Data Management: Theory and Practice"
PIM class systems are designed for centralized storage, standardization, enrichment and distribution of data on the enterprise's product range.
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In addition to saving time, a PIM system helps: