This model encourages loyalty and helps ecommerce brands retain customers for a long time. They can refer other users to your brand to take advantage of the same offers.
Curation Subscription Model . . The major consumer categories that use this subscription model include beauty products, food, and flowers. Customers get products customized to their taste. You surprise users with new products of their choice. Store owners send various products to their users at predetermined times. It is very important to ask your customers about their preferences and choices to always provide them with the right products they need. This e-commerce model is best suited for products like chocolate, liqueur, books, wine, cheese, and toys. Here is an example of such brands.
birchbox
Source: BirchBox
As a business owner, you can do an a/b test by italy whatsapp resource including your new products in curated boxes and asking customers for their feedback on them.
Renewal Subscription Model . This model works best for products that customers use regularly, such as groceries and health supplements. As a store owner, you sell products to customers over and over again without them having to order them. Here’s an example of Amazon’s secure and subscriber model.
Amazon
Source: Amazon