Brand differentiation
Limited editions help brands stand out. This is crucial, considering the oversaturation of the market.
In essence, these “capsules” are made up of unique and irreplaceable products or services.
Consumers who need to feel special and different uganda telegram database do not hesitate to take advantage of these collections, because this gives them exclusivity and superiority.
Urgency to buy
The mere idea that a particular product or service will only be available for a short time or in limited quantities is seductive.
Many times the fear of losing a special and limited garment, accessory or service is a powerful enough trigger to generate a desired conversion.
Instant gratification drive
The limited availability of a product creates an instant gratification drive in the consumer.
Basically, he is motivated to satisfy his desire for quick and often impulsive purchases in order to experience the satisfaction of owning something special.
Did you know that urgency is a great sales trigger ?
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