What do you think happens when the content you publish on your digital media or on your own e-commerce or website is not
It's obvious: you won't get them to click on them or move on to completing your desired conversion.
To increase CTR, you need to create china telegram database content that stops your main avatars from scrolling endlessly — especially if social media is your main source of traffic.
In this graph you can see where Sephora 's social traffic came from between December 2023 and February 2024:
digital marketing metrics
Source: Similarweb.com
Do you really think this brand doesn't invest time and money into refining and polishing all of its posts on those platforms? Of course they do: The more engaging they are, the higher the CTR will be.
3. Pages per visit
Suggests how many pages a user visits—on average—during a session on your website.
A high number of page views per visit generally suggests a high level of interest and engagement from your audience.
We will explain it to you with a simple example:
If you analyze your data and realize that a user visits five pages before leaving your website, then your average number of pages per visit equals five.
If that number is low, you need to optimize or change your traffic acquisition strategies as soon as possible.
Otherwise, it will cost you a lot of time, effort and money to increase the retention and conversion rate of your digital business.
Attractive enough for your audience?
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